Marketing Management PROGRAMME > All Past Events
The CIES Marketing Forum
The Event for Marketing Executives Seeking Retail Insights, Innovation and Inspiration from Around the World
7 - 8 November 2007
Brussels, Belgium |
|
 213Marketing Executives from 30 countries, of which 35% were retailers, gathered in Brussels to discuss top of mind issues:
- Communication
- Technology
- Environment
The marketers also discovered the Belgian retail scene by visiting Carrefour, Delhaize, Colryut & specialty stores on rue des Tongres.
|
| |
|
The CIES Marketing Forum
The Event for Marketing Executives Seeking Retail Insights, Innovation and Inspiration from Around the World
16 - 17 November 2006
Madrid, Spain |
237 Marketing Executives from 38 countries, of which 43% were retailers, gathered in Madrid to discuss:
- The Value of Brands &
- Reacting to Consumer Trends
The marketers also discovered the retail scene in Madrid by visiting Caprabo, Mercadona, Opencor and Maxidia.
The event was a true forum with interactive voting sessions which stimulated the debate on topical and relevant issues.
From the Press:
|
| |
|
The CIES Marketing Forum
The Event for Marketing Executives Seeking Retail Insights, Innovation and Inspiration from Around the World
15 - 16 November 2005
Paris, France
|
215 Marketing Executives from 37countries came together in Paris to discuss their top-of-mind issues in Marketing.
Delegates looked at The Economy,Innovation and Differentiation, The Chinese Retailing Industry,
The Combat for Market Share, Price Perception and Understanding the Consumer, The Recovery of Carrefour, Brand Repositioning and Communicating Tomorrow.
Delegates were also on the shop floor with visits to Carrefour, Casino, Galeries Gourmandes and Résonances.
|
|
The CIES Marketing Forum
Conflicting Strategies for Profitable Growth - Understanding the Strategies Dilemmas
31 November - 1 December 2004
London, United Kingdom |
Over 200 marketing directors from 33 countries gathered in London on the 30th November and 1st December to discuss 'Conflicting Strategies for Profitable Growth'.
The group also discovered the best of British retail by visiting leading-edge stores in the city -Waitrose Food and Home, Sainsbury's, Tesco and Marks and Spencer.
Delegates were made up of 45% retailers, 42% suppliers and 13% service providers and voted on their top of mind issues for 2005. The forum is the place for debating the issues that matter for today's marketing director.
The marketing forum also revealed the results of the CIES Marketing Study – Leveraging Customer Insights.
|
|
The CIES Marketing Forum
Breaking the Rules
20 - 21 November 2003
Amsterdam, The Netherlands |
|
150 Marketing Executives from 25 countries came together in Amsterdam to discuss their top-of-mind issues in Marketing. Directors
The CIES Marketing Forum included debate sessions on the following top of mind issues:
- People Make the Difference - Using the Employee to Gain Customer Loyalty
- Caring for the Customer - Customer Specific Marketing
- Getting the Best from being Local & Global
- Consolidation & Gobalisation - What will the Impact be on your Business?
- Breaking the Rules - Different Strategies & Different Business Models
- Marketing Trends and Innovation in Food Retail
|
|
| Copyright 2007-2008 CIES - The Food Business Forum. All rights reserved. |
|
